ZixIt Adds Steve Gersten to Management Team as Senior Vice President of Sales and Marketing
DALLAS--(BUSINESS WIRE)--Jan. 11, 2001--ZixIt Corporation
(Nasdaq:ZIXI), premier provider of products and services that bring
privacy and security to Internet communications, announced today that
it has named technology veteran Steve Gersten to the position of
senior vice president of sales and marketing.
Mr. Gersten will report to ZixIt Chairman Jeff Papows and will
have direct responsibility for the company's sales and marketing
functions and related organizations and personnel.
Mr. Papows said, "We are very excited that Steve has agreed to
join our management team. His knowledge of distribution channels and
his hands-on experience developing and managing sales teams will
enable us to bring ZixIt's security products to market more quickly
and to execute with far greater velocity than has been the case to
date. His track record shows that he is a great team player and
leader, and I am confident that he will build our sales and marketing
teams and take our company to the next level by developing programs
that will quickly increase the rate of our market participation."
Commenting on his new position with ZixIt, Mr. Gersten said,
"ZixMail(TM) and SecureDelivery(TM) are undeniably the right products
at the right time. This is just the beginning of a new Internet era,
when corporations are becoming increasingly aware of their need for
security and privacy outside the corporate firewall. Secure email is a
necessity, not a luxury, and ZixMail and SecureDelivery are the right
mix of security and convenience to meet that need. I look forward to
putting my experience to work helping the company grow its revenues."
The cornerstone of Mr. Gersten's career to date was the time he
spent as a senior sales executive at Computer Associates
International, Inc., one of the world's foremost eBusiness software
leaders. During his 15 years at Computer Associates, he worked in a
variety of senior sales and management positions. Prior to leaving the
company, he was vice president of strategic sales for the company's
Cheyenne division and was responsible for the integration of
Cheyenne's channel product and services into Computer Associate's
portfolio. In this function, Mr. Gersten initiated programs that
increased market share of established products by 500 percent and
revenue by 100 percent. While at Computer Associates, Mr. Gersten also
served as vice president of sales for the consumer division, the micro
division, the systems product division, and the applications products
division. Computer Associates is based in Garden City, N.Y.
Most recently, Mr. Gersten served as president of SalesTech
Consulting, a company based in Tampa, Fla., that advised technology
businesses with regard to developing business plans and securing
funding. Previously, Mr. Gersten was senior vice president of
worldwide sales for Fortress Technologies, Inc., a leading developer
of secure network communications products, also of Tampa, Fla.
"With ZixIt now rapidly leaving the development stage that has
preoccupied its operations during these past several quarters, and
with the company now focused on monetizing its customer base, our
ability to bring on a high-energy manager like Steve Gersten, with his
business-to-business experience in the Fortune 1000 arena, is a key
milestone for the company. From my perspective, his arrival is
particularly timely, coming just after this week's announcement
regarding the upcoming release of the ZixIt plug-ins for Lotus
Notes(R) and the related significant sales and marketing alliance with
IT Factory Inc., and in addition to the release of ZixIt's Microsoft
Outlook(R) plug-in late last year," added Mr. Papows.
Mr. Gersten's appointment is effective January 15, 2001.
ZixIt Corporation provides products and services that enhance
security, privacy, and convenience for users of the Internet.
Principal services include: SecureDelivery.com(TM) -- an Internet
secure-messaging portal, and ZixMail(TM) -- a secure document delivery
and private email service that enables users worldwide to easily send
and receive encrypted and digitally signed communications using their
existing email systems and addresses. Find out more at www.zixit.com.
||ZixIt Corporation, Dallas
||Beverly V. Fuortes, 214/515-7357
||CDR, New York
||Cindy Lawrence, 212/419-8343
||Melissa Martin, 214/665-1364